Thursday, 28 August 2008

New Dunhill store in Mayfair

Alfred Dunhill is opening a new store in London on August 30 and the builders are working furiously to get everything ready.

The shop is on Davies Street in Mayfair, just off the top of Berkeley Square, in what used to be the Duke of Westminster's London home. Dunhill promises "the ultimate in masculine luxury and retail lifestyle", offering their full range of clothing and accessories. The shop will also house a bar, private screening room and barber.

The silver lettering on the arch is, I think, a mistake. I would prefer some plain black lettering, or maybe an engraved brass plaque to the side of the archway.

Workers installing some sort of fibre optic lighting between the flagstones in the courtyard.

I'll report back after they open.


Pigtown-Design said...

agree... letting is too shiny.

Fifi Flowers said...

Looks fancy!
Love the collection of robes!

Toby Worthington said...

The chrome lettering on the arch is all wrong, but then the arch itself is a bit of a misguided gesture wouldn't you say? Too new-looking for a start.
This blog is fascinating. Only just discovered it today.

Sir Fopling Flutter said...

Welcome Toby! Thanks for your kind comments.

The arch is old - don't know if it's contemporary with the house, but it's certainly been there a long time. They have re-stuccoed and repainted it, which makes it look a bit out of place. And that shiny lettering just doesn't work.